How To Retarget Facebook Ads?

Want to increase your sales? Then you need to learn how to retarget Facebook ads. With retargeting, you can re-engage customers that have shown interest in your products or services and bring them back to your website through a banner ad.

Facebook ads are a powerful way to reach your target market and generate leads. But like any other form of advertising, they must be executed properly to be most effective. Buy likes, comments and followers to grow your social media through Socialgreg.

In this blog post, we will teach you how to retarget Facebook ads so you can maximize your results. We will also teach you how to create custom ads that are specifically tailored to your target audience.

How to Retarget on Facebook Ads

If you’re looking to retarget current or past Facebook customers with ads, there are a few things you need to know. First, you’ll need an account with Facebook Ads Manager. Once you have an account, click on the “Create Campaign” button on the upper left corner of your main screen.

Now, it’s time to create your ad targeting. To do this, click on the “Targeting” tab at the top of your campaign screen and select “Custom Audience.” Next, you’ll need to enter your email address or name into the “Email Address” field and choose whether you want to target people who have visited your page in the past or people who are currently visiting Facebook. 

To continue targeting your ad audience, go ahead and choose which types of ads you’d like to run (including video ads). You can also add notes about why each person is being targeted if necessary. Finally, click on the “Create Campaign” button at the top of your campaign screen and wait for Facebook Ads Manager to generate your first ad! After that, it’s time to set a budget and schedule your ads.

Types of Data that Facebook Uses to Target Ads

Facebook uses three primary types of data to target ads: user data, page data, and Audience Network Data. User data is information that Facebook knows about a person, such as their name and profile picture. Page data is information about the pages that a person has followed or interacted with. 

Facebook also uses other data types to target ads, such as location, demographic, and interest data. Location data is information about a person’s location, such as their street address or latitude and longitude coordinates. 

Demographic data is information about a person’s age, sex, race, nationality, and religion. Interest data is information about a person’s interests and hobbies on Facebook. And Audience Network Data is information about who has visited websites that have partnered with Facebook to share targeting information with the social media platform.

How to Remove Yourself from Facebook Ads Targeting

You can also select to exclude certain types of ads, like political ads.

If you don’t want to remove yourself completely but just stop seeing certain ads, you can try using the Facebook Ads Manager’s “Exclude by App” feature. This will let you stop seeing ads from specific apps on Facebook. 

Finally, suppose you want to disable targeted advertising entirely on Facebook completely. In that case, you’ll need to create a brand new account and then turn off targeted advertising for all Pages and Groups that you manage.


In conclusion, if you want to retarget Facebook ads, there are a few things you can do. First, make sure your Facebook ad targeting is on point. Second, use relevant keywords and phrases in your ad copy. Third, ensure that your Facebook ad is visually appealing and easy to read. Finally, make sure to add a call to action inside your ad.

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